The History of Ray Ban Wayfarers

date : 14 July 2010

author : Abang Chik

source : www.rayban-malaysia.com

MALAY VERSION

Ray ban wayfarer adalah merupakan kaca mata digilai ramai termasuklah selebriti. Berbalik kepada penghasilanya dalam industri fasyen, ray ban wayfarer sangat unik berbanding keluaran model yang lain kerana ciri-ciri fizikalnya yang kotemporari Kita seringkali melihat penampilan individu yang menggayakan kaca mata ini dalam filem, televisyen dan majalah yang mempunyai nilai sejarahnya tersendiri.

Abang Chik akan menerangkan sejarah ringkas bagaimana terciptanya pengusaan ray ban wayfarer di kalangan jenama-jenama kaca mata yang lain.

Pengenalan Ray ban Wayfarer bermula pada tahun 1961 dimana ia pertama kali di lihat dalam movie popular Breakfast at Tiffany’s. Dipakai oleh Audrey Hepburn, ianya banyak lahi dipakai oleh artis-artis holywood ketika itu dalam pembikinan filem sepanjang beberapa dekad.

Pada tahun 1970 popularitynya merudum, tetapi B&L secara bijak dengan menjadikan model-model serta bintang terkenal sebagai batu loncatan untuk memperkenalkan dan mempromosikannyan sebagai langkah penjanaan semulaja. Tom Cruise juga dilihat memakai ray ban wayfarer didalam movie Risky Businness. Selain itu, beberapa selebriti terkenal merupakan peminat rayban ini antaranya Madonna, , Debbie Harry, Elvis Costello, Jack Nicholas and even Anna Wintour.

Tom cruise memakai wayfarer

Hari ini, terdapat kira-kira 40 designya yang berlainan tetapi masih mengekalkan ciri utamanya yang unik dimana mudah untuk dibezakan berbanding model yang lain. Peminat-peminat ray ban tidak ketinggal mengumpulkan ray ban wayfarer yang vintage untuk dijadikan sebagai koleksi peribadi atau sebagai kepuasan diri sendiri.

wayfarer 2140



ENGLISH VERSION

The Ray ban Wayfarer style of sunglasses have had a long stay within the fickle confines of pop culture. Considered revolutionary by those in the fashion industry, these unique and distinct sunglasses have long been staples in fashion, film and television, and have a remarkable history as well as a lengthy list of famous fans.

Here Abang Chik will explain how does ray ban wayfarer been monopoly its lagency compared between the other sunglasses brand.

The Ray ban Wayfarer style of frames were first introduced in 1961 where they were seen in the popular movie Breakfast at Tiffany’s. Worn by Audrey Hepburn, it’s easy to spot these distinctive glasses in many other films and fashion during that decade.

While they faded from popularity in the 1970’s, they were back on the market and back in the spotlight with a clever marketing scheme that placed the already well-known frames in movies, magazines and on television. Tom Cruise wore the glasses in his famous "underwear scene" in the movie Risky Business.Other celebrity fans of these sunglasses include Madonna, Debbie Harry, Elvis Costello, Jack Nicholas and even Anna Wintour.

Today, you can find Wayfarer in around forty different styles, still completely relevant to our pop culture today. The appeal of the glasses became largely vintage, and many people collect vintage sunglasses because of their desirability.